Ledi Lalaj is a Lead Creative, currently heading the design department and working on all things at TBWA\Media Arts Lab. She focuses on creating global, iconic brand and advertising campaigns, by bringing product truths and brand values to the foreground.
Ledi Lalaj's approach is driven by context. Every brand is very unique. After defining the brand’s most fundamental values, the focus is on the elements that must be communicated in order to create iconic and timeless work.
360º Campaigns | Print Advertising | Digital Advertising | Web Banners | Social Media | Digital Activations